It’s planning season for many companies right now. What do we want to accomplish in 2011? What will be our goals? One of the key tools that we use to make these decisions (and communicate the logic behind them) is the organization dashboard. The way I see it, there are two basic things you must do to have a good dashboard:
First, pick the right metrics.
Second, ensure people to understand the dashboard.
In this post, I’ll explore number one; stay tuned for dashboard presentation tips in my second installment in my next blog post. For today, let’s think about metric selection.

Poor Metric Selection Creates Ineffective Dashboard Consumption
Why does metric selection matter? Well, one of the more common problems associated with dashboards is “metric bloat”, often brought on by uncertainty involving metric selection. In other words, in the absence of knowing which metrics to choose, many dashboard owners will err on the side of over-inclusion. Not only does this lead to headaches for dashboard compilation (absent a slick system on the backend that can compile all the data), but it also lessens to the effectiveness of the dashboard. And although in part two we’ll talk about how to get readers to understand your dashboard, it’s what you do here in part one (metric selection) that will determine if people are willing to value it enough to look at in the first place. Read More »